You Cannot Sell a Secret...
- Steve Hanrahan

- Mar 15, 2024
- 1 min read
Marketing - There is truth to the old adage that you cannot sell a secret. when selling your home that saying is unbelievably accurate.
Now you don't need a loud hailer to shout from the rooftops, but you need a strategic marketing plan to get you in front of as many buyers as possible.
Trade Me conducted a study a few years ago that the average spend on marketing was around $7,000, this included print media which is being used less and less.
been More recently, the costs have reduced with print media not commonly used. I would say that people should spend about $2,500- $3,000 with packages that include listings on TradeMe ( Platinum package), Real Estate.co, Oneroof, and Homes.co.
Talk to me about the best packages to use and the reasons for using them, not shotgun marketing but AIM ( Advanced Internet Marketing) to target your buyers.
N.B. If you want to make the most of marketing your property and don't have the money ready to go, then sign with Ray White and we can work with List Now ( see my previous post), They can pay the marketing costs for you and then you repay them once the house sale is completed, its a great way of getting your house LISTED NOW!




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